Build desire for your products or services, stand out from your competitors and overcome buyer objections with the 3 essential elements of Sales and Marketing all in one course. 

Buyers have different basic needs and desires. In this course you will learn how your offering appeals to different customers and how to promote its best assets. This will help you build rapport and trust, increase desire and sell more. 

Today’s buyer is faced with so much choice it can be overwhelming. It is essential that the buyer quickly realises that you are the right choice and your product or service is better than that of your competitor. This course will show you how to gain a competitive edge.

Poor objection handling can kill a sale. Successful salespeople use objections to their advantage and can even close a sale on an objection. Learn the tools and skills to overcome the most stubborn of objections, including those about price and competitors.

Sales negotiation and closing can be the most anxiety inducing, stressful elements of the sales process. This course will provide you with the skills and practice required to confidently negotiate in any situation and close sales.

Building opportunity with existing customers and unlocking the extra potential in each sale, call or visit is the most time and cost effective way of giving better service to your customer and making each interaction more profitable for your organisation.

Create and manage your sales activity for existing customers and new business. Knowing what you have in the pipeline and how to move it forwards help with cashflow and business growth giving peace of mind, increased motivation and a clear sense of activity and action.

Buyers buy when they see a direct link between their need, goal or problem and your product or service - and when they are confident you are better than your competitor. Getting the message across that you are their best option leads to them buying from YOU specifically. 

Deliver a service that will set you apart from your competitors. Poor or even average service is the number 1 reason customers WILL switch their business. Customers have high expectations of service and giving great service will give you the competitive edge.

Without sales, there is no business and to succeed salespeople need sales APPEAL, therefore it is essential that you invest in and develop YOUR APPEAL. This course is guaranteed to increase motivation, inspiration and confidence or your money back!

Learn the skills, knowledge, techniques and strategies you need to deliver attention grabbing presentations with something to suit every member of the audience.  Ideal for those who have to give formal or informal presentations to a mixture of client types.

Customer service is the biggest protector (or assassin) of your company brand. (Think of the impact one scathing review on Trip Advisor can have on a decision process!) The key is in giving exceptional service every time. Give 1st class exceptional service to ALL your customers.

Unlike a standard sales qualification this comprehensive programme is centred around your specific products, services, systems and customers. With learning fully translated to your company needs your organisation will see the benefits right from the first session.